by Diego Norte

Most people have several products in their head from their own experiences. If you have an interest in weight loss, then you have probably had several experiences losing weight that you can share. If your market is investing, then you can probably talk someone’s ear off over dinner about investing.

If you find it difficult to get started recording an audio or video, then we recommend one of the following techniques. All three have been used successfully by our staff on many occassions:

1. Buy a digital recorder and hide it on your person in the “record” position and go out and talk to people at some public location where people gather and talk about your topic. Record your coversations. You will find yourself helping others with information you have. When you replay the conversations, capture those topics and create your first product based on that information. Be careful not to actually use the recording in your product without permission from the others who were recorded.

2. Ask someone to interview you for your first product. You can also interview someone else if you know of those who are even more of an expert than you are on your chosen market. RTIR.com is also a good place to get listed to be interviewed and/or to find someone with expertise even greater than your own to interview.

3. Hire others with a common interest and brainstorm while recording. You know what you are interested in. Others with the same interest will naturally start talking about those things that are most important to your market. Stop thinking about it and start creating the product. Creating an information product is nothing more than recording what you have been talking about with other people ever since you developed your interest.

Here is a video that shows you exactly step-by-step how to create your own first product in less than two hours:

http://www.DiegoNorte.com/prd/1005/

Stop Foreclosure And Save Your Home Today! Get a free 200 page ebook here: http://www.yousaveforeclosure.com/

520 C North Main Street, Heber City, Utah 84032

More here

Why do we need good navigation? When the reliable research company Forrester reports that approximately 50% of potential sales are lost because users can’t find information and that 40% of users do not return to a site when their first visit is a negative experience, we should feel a strong call to action to make sure which side we are on.

Good navigation is more then just the navigation (nav) bar. It covers all the link elements on the site including:

Graphic links
Footer
Site map intended for human users
Calls to action
Text hyperlinks
Well-organized information architecture

This last point — a well-organized information architecture — is the heart of good navigation. Good information architecture is characterized by sensible categorization of items and information, and logical sequence of purchase steps, easy access throughout the purchase to necessary information. At its simplest it answers the question: “If I wanted to make a purchase, could I readily access all the information that I need to make the buy decision?” If you answer without having done some simple tests, my guess is that you are among those sites losing customers.

Over the next few articles we’ll outline a systematic approach to (a) test your current site navigation, (b) determine what needs to be improved, and then (c) offer guidelines for how to make the improvements.

If it were easy to build a site with good navigation, then Forrester Research’s recent review of 1,200 web sites (including e-commere sites) would have shown more then the very meager 3% passing the firm’s usability test.

Todd Follansbee is founder of WebMarketingResources.net. He is a usability and persuasion consultant who has been testing user behaviors on web sites for over 10 years. His methodology for improving conversions recently won a top ten award in Entrepreneur Magazine. For a limited time, Todd is offering a special small business one hour site review and consult for only $125. Improve your user experience and your bottom line. For more details visit here. http://www.webmarketingresources.net/reviewoffer.html

Mr. Tracy was talking about what sets apart successful people from others. He said this:

“Less successful people want guarantees. But
successful people don’t. They simply think it over
- and then take action, take a chance!”

That’s advice to take to the bank.

How true that rings in the Internet marketing niche!

You rarely see a sales letter without a wild, rock-solid, iron-clad performance guarantee. The folks want it. But honestly,

Who can guarantee ANYTHING?

I mean, you go to bed every night hoping to wake up the next morning, alive and healthy and with all else intact in your universe.

But is that GUARANTEED?

Really?

In all probability, yes, things WILL remain intact.

But that is by no means certain. Some disruptive event or force may act on your world, throwing it into chaos and confusion as you sleep – so when you wake up, everything is different.

And there’s nothing you can do about that…

Except Adapt & CHANGE

Any guarantee you have to the contrary isn’t worth the weight of the paper it’s written on!

Yet many people, especially in the IM niche, WANT a guarantee. They won’t do business WITHOUT one.
And that is the problem. It creates a loop like this:

* A buyer insists upon a guarantee

* A seller/vendor cannot provide one that’s meaningful – yet because the sale won’t go through otherwise, s/he comes up with one

* The guarantee, out of necessity, focuses on something that isn’t important or relevant at all to the real value of the offer

* The buyer, who is focused on the guarantee above all else, makes the buying decision – FOR THE WRONG REASONS

* When the product/service delivers on the guarantee, the buyer realizes that it is NOT what s/he wanted or hoped for!

* But because it delivered on the guarantee, s/he cannot complain, refund or find any other compensation for what happened

No one is the winner in such a situation!

By not clinging desperately to a guarantee, by adopting the mindset of a SUCCESSFUL person, you’re instantly freed to focus on the RIGHT things… the ones that matter.

Your mind can now look clearly for what it is you NEED or WANT from an offer.

You won’t get sidetracked by hype-driven copy, but be able to look at the merit and value on tap if you do business.

And here’s the most important thing.

By taking RESPONSIBILITY for your decision to buy, by avoiding the ‘loser’s limp’ of a strong guarantee, by not planning to blame the vendor
if something goes wrong…

You Are Taking Control

No longer will you wordlessly accept every promise made, every feature listed, every benefit advertised… going by the logic that

* if it doesn’t fit the bill, you can return the product, or

* even if it doesn’t work, you’re guaranteed results anyway.

You are then forced to assess and evaluate things more analytically, with the full knowledge that IF something goes wrong, YOU are the one that
is responsible!

Can you IMAGINE how strange that must feel to many people? Maybe even YOU?

Can you see yourself taking that responsibility upon your shoulders?

Are you scared of it? Does it feel a bit uncomfortable? A lot?

Welcome to the World of SUCCESS

Yes, it IS uncomfortable.

Yes, it IS scary.

Yes, it IS different.

And…

YES, IT’S TIME YOU ENTER IT!

So, do guarantees have no place at all?

I didn’t say that.

Look, there are some things you expect to work “as advertised”. Like tools and equipment.

Let’s take a motor car. You expect one to run when you fill the tank with gas. You don’t see an advertisement, however, for a car that says:

“Guaranteed To Run When Full of Gas”

Why not?

That’s because advertising is designed to appeal to the HEART – and not the MIND.

Logically, the *only* guarantee you’d need when buying a car is that it run when you gas it up. But that’s hardly ever an issue brought up during the course of the deal.

In a similar way, tools that you use in your Internet business must be guaranteed to work.

* If your autoresponder service doesn’t distribute your emails effectively, you have cause to complain loudly

* If your web host crashes often and visitors to your site see a blank page,
you have good reason to object

* If your submission software conks out midway through a cycle, leaving your article undistributed to many places, by all means, cry foul

All these areas deserve guarantees – and consumers may rightfully insist
upon them.

But when we move to more abstract areas like business coaching and training, all bets are off!

Asking for, expecting or insisting upon a PERFORMANCE guarantee convincingly labels you as one of Brian Tracy’s “less successful” people… because such a guarantee is practically impossible to make.

So many factors go into successful mentoring – and most of them are in
YOUR hands.

Two people may take the very same course or program – and where one
becomes wildly successful, the other may achieve nothing.

How can the coach or program creator offer a guarantee ON YOUR PERFORMANCE?!

So, how do SUCCESSFUL people decide?

Remember what I said before about choosing to TAKE CONTROL?

You do it by making some choices – after doing some research.

* First, decide what you want

* Second, find out who can help you get it

* Third, see if they will help you

* Fourth, ask what it will cost

* Fifth, decide if you can afford it

* Sixth, determine to make it work

See how ALL of these choices are YOURS, and none of them require “guarantees”?

When a seller/coach has prospects like this, do you think they need to indulge in hype-fests and pitch-a-thons to sell?

Of course not.

A simple, complete, clear description of what they offer is enough.

You’ll use that information, along with your own ‘Success Checklist’ above, to make YOUR decision – to join/buy or not.

Do you want to put this new-found wisdom to the test right now?

Go on over to “The SMILENAIRE Way” page.

http://Smilenaire.com/build.php

You’ll see how little hype is needed to convey the value of this program – and how clearly each element of it is explained.

I don’t need to gloss over the fact that

* it will take time (10 months)
* it will involve work
* it will demand your focus

No ‘copy-and-paste’, ‘shake-and-bake’, ‘easy as falling off a log’ dream weaving here – and that’s because ALL our members are SERIOUS business owners and people focused on achieving SUCCESS.

Not those looking for a guarantee, a person to blame for their failure, or an excuse for why they aren’t living up to their fullest potential.

And that’s the reason 1 in every 15 people that visits that page signs up to the program.

It’s also why only 2 people have ever canceled their membership before the 10 months were over.

Ok, let me wrap up this message in a nutshell.

DON’T look for guarantees.

DO look for value.

TAKE responsibility for your decision.

That’s the way successful people think.

Join them.

All success
Dr.Mani

This post is password protected. To view it please enter your password below:

Password:

Read this first, then watch the movie, the movie has no sound so you need to know what the guy is doing.

0:07-0:22
Find a website you would like to know the statistics (demographics) about. In this case, I chose a clickbank product.

0:23-0:32
Search for website you would like data about at http://quantcast.com

0:39-0:44
This is the information you will plug into your google adwords campaign.

1:21-1:28
Since 54% of the visitors are female and 46% are male, I make no changes.

1:33
You can see that 36% of the people that visit www.reversephonedetective.com are from age 35-49. **you will want to target the highest % to reduce your cost per click and increase your conversion rate

1:39-1:56
Get rid of the other age ranges by clicking exclude. Your ads will now only show to ages 35-49

Click save changes and you are done! This strategy will save you a lot of money on your adwords campaign! Stay tuned for more PPC tips and tricks…and don’t forget to visit my website.

http://www.AdwordsNemesis.com

In this video I teach you how to reduce your google adwords cost! I used a clickbank product as an example but you can use this on any website!

0:07-0:22
Find a website you would like to know the statistics (demographics) about. In this case, I chose a clickbank product.

0:23-0:32
Search for website you would like data about at http://quantcast.com

0:39-0:44
This is the information you will plug into your google adwords campaign.

1:21-1:28
Since 54% of the visitors are female and 46% are male, I make no changes.

1:33
You can see that 36% of the people that visit www.reversephonedetective.com are from age 35-49. **you will want to target the highest % to reduce your cost per click and increase your conversion rate

1:39-1:56
Get rid of the other age ranges by clicking exclude. Your ads will now only show to ages 35-49

Click save changes and you are done! This strategy will save you a lot of money on your adwords campaign! Stay tuned for more PPC tips and tricks…and don’t forget to visit my website.

1. Entrepreneur Connect
Entrepreneur Media, the company that produces Entrepreneur Magazine, started a social network over a year ago specifically for entrepreneurs and small business owners called Entrepreneur Connect. Like all social networks, you have the opportunity to create your own profile, explore the community, share ideas with other entrepreneurs and network. Unlike most social networks, this one frowns upon too much self-promotion and applauds idea sharing.

You can use this network to connect to service providers, suppliers, advisers and colleagues. Just like LinkedIn and Facebook, there are professional groups that you can join or create. Another cool feature is that you’re able to start your own blog and possibly have it appear on the main page. This is similar to what Fast Company has done with their website.

2. PartnerUp
PartnerUp is a social network for entrepreneurs who are searching for people and resources for business opportunities. Anyone can join, but business partners, co-founders, executives and board members will get the most out of this one. In this network, you can ask or offer advice, find commercial real estate and find service providers like accountants and marketers for your business.

The big differentiator with this social network is the commercial real estate “MoveUpSM” program that serves entrepreneurs who have experienced a hard time trying to find office space for their business. They also have a Resource Directory that allows small and mid-sized businesses to advertise their services.

3. StartupNation

Most social networks neglect the content aspect that makes StartupNation so useful. With articles, forums, blogs, on-demand seminars, and podcasts, entrepreneurs will be better prepared for their ventures and have the resources required to make better business decisions.

There are a wide range of topics being discussed on StartupNation right now, including business planning, marketing and web-based business. The site also offers a series of competitions, such as a dorm-based 20 contest and an elevator pitch competition. If you’re an entrepreneur or hope to become one, this site is definitely one you can’t miss out on.

4. LinkedIn
It’s difficult to leave LinkedIn off of any social networking list because it’s so useful for anyone who’s either searching for a job, is trying to network with like-minded individuals, or building a company. LinkedIn offers many resources for entrepreneurs, such as groups, including the very popular “On Startups” group that has over 54,000 members.

Entrepreneurs on LinkedIn should brand themselves properly so they can attract the right kind of business opportunities, and perform searches to find service providers or partners. As an entrepreneur, you should also be looking to participate in LinkedIn Answers, events and applications to spruce up your profile and become a valuable member to your community.

5. Biznik
This isn’t another LinkedIn clone. Instead, Biznik brands itself as a social network that “doesn’t suck.” The Biznik community is composed of freelancers, CEOs, and the self-employed. Like the other networks, this is a place for you to share ideas, instead of posting your resume. It is mandatory for all members to use their real names and provide real data, and Biznik editors actually review all profiles to ensure compliance with that policy. There are three levels of membership, including basic, active ($10 a month for an enhanced profile) and supporting ($24 a month for increased visibility).

6. Perfect Business
If you want to meet thousands of serious entrepreneurs, experts and investors from a variety of industries, then Perfect Business might be the perfect social network for you. The type of people you’ll find are potential business partners, potential clients and advisers. Additionally, the site has leading business partners like Entrepreneur and Virgin Money.

From business networking to a video center where you can learn from successful entrepreneurs, a business plan builder and even an investor center, you’ll have most of the resources you need to create or regenerate your business. There is a free basic membership and a gold membership that costs $29.99 per month.

7. Go BIG Network
The Go BIG Network embraces job seekers, in addition to funding sources, service providers and entrepreneurs. In this social network, you post requests for help, which are then routed to other people in the network that can answer your questions or support you. Members of this social network can search through profiles of other members, contact them or post a request (a classified ad) to talk about what they are looking for (such as a business partner). The profiles on this network are targeted and specific so it’s easy to find an investor in a particular region.

8. Cofoundr
The Cofoundr network is made up of idea makers, entrepreneurs, programmers, web designers, investors, freelancers and executives. The primary purpose of joining this network is to start a new web venture. Unlike most of the social networks already listed here, Cofoundr is a strictly private network, which means that you can’t view member profiles before you register for an account.

Membership requires having a valid university or work email address, which means high schools students and younger aren’t allowed. The first thing you have to do is sign up, then specify your abilities and the people you are trying to network with and finally, post your idea on the bulletin board or in the forum.

9. The Funded

The Funded is an online community of entrepreneurs who research, rate and review funding sources. Entrepreneurs can view and share terms sheets to assist each other in finding good investors, as well as discuss the inner workings of operating a business. General benefits of this site include viewing facts, reviews and commentary on funding resources, and accessing RSS feeds of the most recent public comments by members.

By joining the site, you have access to detailed fund profiles with specialty, reference investments, and investment criteria, in addition to accessing partner vCards that have full contact information of all partners at venture funds. In order to get any value out of this social network, you pretty much have to become a member.

10. Young Entrepreneur
If you’re young, entrepreneurial and socially active or just curious, then Young Entrepreneur is a great starting point for you. This community appears as a discussion forum, with topics such as e-commerce, search engine optimization, marketing, IT & Internet, and franchising. Aside from their main forum and threads, there is a popular blog and some great videos.

5 Free Techniques for Generating Website Traffic

If there is one absolute rule for making money from your website it’s that you need visitors or “traffic” as it is commonly called. If hardly anyone visits your site the chances of it generating an income are slim to none.

Many people think that they need to spend a lot of money to generate a steady stream of website traffic. This is not true at all. Yes, there are plenty of ways to pay for traffic but there are also a lot of free traffic techniques that work very well.

Here are 5 free techniques for generating traffic to your website:

1) Article Marketing

There are countless article directories, ezines, and websites on the internet that need a constant supply of content so they are willing to accept article submissions from others. This is a great opportunity for you to create free website traffic by writing and submitting articles.

All you have to do is write articles that are themed along with the niche of your site. Write on topics that you have some knowledge on so that when people read your articles, they can see your expertise on the subject and will want visit your site for more information. Your articles should be well written, informative, and useful. The higher the quality, the better your chances of gaining traffic and making money.

At the end of each article include an “about the author” box with a little information about you or your business and a link to your website. This is how you will get traffic from the article.

2) Link Exchanges

This technique has been proven for years as a great free traffic method. Exchanging links isn’t nearly as effective as it once was but it’s still more than worth doing. Rarely will you ever see a site where there is no links other sites. Many webmasters are willing to exchange links with one another so that they can provide more options for their visitors and get traffic from the other site. After a few months of link exchanges you will begin to notice the steady increase traffic coming to your site from other sites.

Link exchanges also boost your rankings in the search engines such as Google or Yahoo. It’s well known that search engines rank websites higher that have a large amount of inbound links. With a good ranking position in the search engines, you will generate more free traffic to your website than with virtually any other method.

One thing you need to make sure of before you exchange links with any site is that it’s a quality site and at least somewhat related to yours. Exchanging with just any old site can do more harm than help to your site.

3) Traffic Exchanges

I’m not a big advocate of traffic exchanges because I haven’t ever had great results considering the time you have to put in. However, some people do well with traffic exchanges and they are free.

Basically what you do with these is view another person’s website in exchange for a view of yours by somebody. You both benefit from each others efforts to generate free website traffic. The other sites visitors can visit your pages and see your site as well as theirs. The conversion rates aren’t usually very high but if you can get enough free traffic from this method then it may be worth trying.

4) Build a List

This can be one of the most difficult free traffic techniques but it’s certainly possible to do and will reward you many times over for your hard work. Offering a free ebook, a free report, or a free informative newsletter are a few of the best ways to build a list of subscribers. Plus, there are many people who are willing to provide free content for your newsletter as long as they can get their name in it. Be sure to provide valuable information for your subscribers and as your list grows you will be able to make money from sending them an affiliate promotion every once in a while.

4) Internet Marketing and Online Business Forums

This really only requires your time and no money at all. You just share your knowledge and expertise in online business forums, with a link to your website in your signature, and you can get a lot of free traffic over time.

Stop Spending Money And Start Making Money With Your Own Internet Business Starting Right Now… 100% Guaranteed!

http://www.diegonorte.com/prd/1003/

520 C North Main Street, Heber City, Utah 84032

Of course, in order to successfully do that, it isn’t enough to just submit tons and tons of articles and then hope that people click the backlink. True, if you went by the quantity over quality approach then you’d probably end up getting a couple of visitors here and there, but it would be more time consuming, and less effective, than going about it the smart way.

Really, the only reason that people tend to flop at article marketing is simply because they don’t think it through from the get go.

So, in order to avoid going through the same tedious rigmarole, we’re going to look at article marketing from the ground up; from the theory right down to the practice. By doing so, you should end this eBook with a firm grasp of what you need to go out there and do, and how you can do it.

–